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nosurrender
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Benevolent Dictator
Registered: 09/07/07
Posts: 4,999

    10/31/09 at 11:15 AM
Reply with quote#1


 

Saturday, October 31, 2009

Pink and Black

It took me a long time, but I finally figured out why October was chosen for "breast cancer awareness" month. There is nothing pink in October - things are turning gold and brown and the air turns cold. If a pink month was to be picked, May, would have fit the bill.

But, just like October, there is nothing pink about breast cancer either. It isn't frilly, pretty, delicate or particularly feminine. So why is October "our" month?

Halloween.

All hallow's eve. The night before All Soul's Day, a day honoring the dead. Now I get it.

In the 31 days of this year's pink hell month, I personally know of five women who have died from breast cancer. Five women who won't be answering the door tonight handing out treats. Five women who won't be fixing costumes and drawing cat whiskers on their child's face. Five women who were given a pink ribbon last October to make sure they were "aware" of breast cancer. Trust me. They didn't need reminding. The families they left behind won't ever forget.

This year, as you hand out your miniature sized Snickers bars, think about what is the real truth of breast cancer awareness month...

We do need to make sure that women know to get early mammograms and follow-up appointments. But we do not need to fatten the bottom line of gigantic corporations who hijack breast cancer and use it as a marketing tool to sell more product by simply slapping a pink ribbon on the box.

When you give to a cause, really know where it is going to. What will they use the money for? Who benefits? How much did they spend on the ad campaign in comparison to how much actually is donated.

Our cure is out there. It is in a research lab right now. Support direct research. Support those organizations that directly benefit women enduring breast cancer treatment. If you are going to buy a pink pot holder, buy it because you like the color, because the majority of pink merchandise is not benefiting breast cancer, it is an advertising ploy.

It is hard to look at the mock grave yards set up in neighbor's front yards when you remember how many women have been buried this year. Halloween has made Breast Cancer Awareness month real. Finally.

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snhb
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Registered: 09/30/07
Posts: 83

    10/31/09 at 03:32 PM
Reply with quote#2

As usual, well stated, Gina!!!  However, I must add that even though the "Pink Ribbon Hell" bother's me, I am also finding that it bothers me when October being "Breast Cancer Awareness Month" isn't mentioned AT ALL!!!

For instance, I know the "Ellen" show devoted time and fund raising efforts, but I didn't hear a word on the big O's show. 

Also, not ONCE, to my knowledge was there one special on any cable news shows like CNN, FOX, etc.  And that pisses me off too!!  I mean they can devote days and days of coverage on topic's like "being Black in America, or being Hispanic in America, or lord knows covering that ridiculous Jon and Kate plus 8 saga,  but not 1 show covering BC. 

Also, have you heard anything about the American Cancer Society coming out with a NEW set of guidelines regarding screening for Breast Cancer and Prostate Cancer??  I heard a brief news update on 1010 WINS last week, that mentioned that the ACS has decided that mammograms are being done too frequently, and their going to recommend that they be done less frequently.  I nearly went through the roof when I heard this, and since then I've been trying to find out more about this NEW statement that their going to put up on their website starting in January, but I can't find any more info on ii.

Calico
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Registered: 03/16/08
Posts: 1,082

    10/31/09 at 09:45 PM
Reply with quote#3

It is sad indeed when Jon (and Kate) or Ballon boy are more important and possibly get paid big bucks for interviews and take away from the importance of the message this month.
I agree with both of you!!



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nosurrender
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    11/01/09 at 04:06 PM
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Hey Val,
Oh yes, I read that article and called into the Rush Limbaugh show to let him know what I thought about it after I heard him quote my blog. The ACS has since backed away from that insane recommendation.

Cali, you know, I missed the whole balloon boy thing because I was on the road and not near a tv. When I saw pictures of it, it looked like a big Jiffy Pop Popcorn on the loose!

We are going to get the message out- believe me!!!


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snhb
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Registered: 09/30/07
Posts: 83

    11/01/09 at 08:51 PM
Reply with quote#5

Hey g,
After I wrote my initial post I did a little more "investigating" and,
as they say I taint so sure that the bs isn't going to be publicized.
Go to this NY Times site. 
  http://www.nytimes.com/2009/10/21/health/21cancer.html?_r=1 and read the bs that's written, if the ACS really starts putting this crap out WE need to do something about it.  And by we, I mean the collective we!!!  Let me know your take on this please. 
 
nosurrender
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    11/03/09 at 08:11 AM
Reply with quote#6

Valerie, this article came out two days later...
I met Dr. Esserman at the conference. She is right that there are many cancers that show up between screening. What we need is BETTER, more expensive screening to make sure those deadly ones are found in between time... another part of the NSBCF mission!

October 23, 2009 — In a comment that has triggered widespread media coverage, the chief medical officer of the American Cancer Society (ACS) admitted that the benefits of cancer screening, especially for prostate and breast cancer, have been oversold.

The advantages to screening have been exaggerated.

"I'm admitting that American medicine has overpromised when it comes to screening. The advantages to screening have been exaggerated," the ACS's Otis Brawley, MD, told the New York Times in an October 21 article.

With this statement, a long-simmering controversy — about how the benefits of prostate and breast cancer screenings are emphasized at the expense of discussion of the harms — seems to have boiled over, at least momentarily. The story has been covered by many major media outlets, including ABC News, NBC Nightly News, CNN, the Jim Lehrer News Hour, and National Public Radio.

Hours after Dr. Brawley's comments were published, the ACS released an official press statement from Dr. Brawley that shifted focus back to the benefits of screening — and away from his earlier candid interview about the downsides of screening.

"While the advantages of screening for some cancers have been overstated, there are advantages, especially in the case of breast, colon, and cervical cancers. Mammography is effective — mammograms work and women should continue get them," reads Dr. Brawley's statement.

The statement also reiterated the ACS's stand that men should make an "informed decision" about whether prostate cancer screening is "right for them."

Dr. Brawley's original comments apparently arose in an interview with the Times about an essay published in the October 21 issue of the Journal of the American Medical Association about the need to rethink prostate and breast cancer screening.

The essay argues that new approaches to screening for breast and prostate cancer are needed, because the current methods have not led to a "significant reduction in deaths" from the 2 diseases.

Explaining the Case for a Rethink

The essay, written Laura Esserman, MD, MBA, and Yiwey Shieh, AB, both from the University of California, San Francisco, and Ian Thompson, MD, from the University of Texas Health Science Center, San Antonio, calls for a rethink on cancer screening and offers a 4-pronged program for improvement.

They decided to write the essay when they realized how similar prostate and breast cancers and their screening problems are.

A central problem with the screenings for both of these cancers seems to be that they have increased the burden of low-risk cancers without reducing the burden of more aggressive cancers, the essayists write.

We need to refocus and figure out how to tailor screening.

Mammography and prostate-specific antigen (PSA) testing, although having "some effect," have led to the well-documented overdiagnosis and overtreatment of breast and prostate cancers, they note.

"We are not saying that screening is bad. It's what you do with the information that makes it good or bad," Dr. Esserman told Medscape Oncology. "We need to refocus and figure out how to tailor screening," she summarized.

The American Cancer Society should not be afraid of Otis's message.

She supports Dr. Brawley for speaking out on this issue. "Otis had a lot of courage. The American Cancer Society should not be afraid of Otis's message."

The messages about cancer screening need to evolve, suggested Dr. Esserman.

"I think people like the simple message that screening is good and are uncomfortable with complexity. I understand that. However, cancer is a complicated disease. We need to expand our messages to say, among other things, that many screen-detected cancers are slow growing and may not need treatment," she said.

Other messages should include the mention of harm and the fact that screening will not find all cancers early, Dr. Esserman added.

With regard to the latter, Dr. Esserman said that a recent study indicates that most stage II and III breast cancers actually turn up clinically, between normal planned screens.

"It's just not true to say that 'if you get a mammogram, all will be well'," she explained.

Problems With Prostate and Breast Cancer Screening

It is estimated that more than 1 million men have been overtreated for prostate cancer since the advent of widespread PSA testing in the mid-1980s.

Furthermore, as the essayists point out, the intensive PSA screening has not resulted in a significant difference in prostate cancer mortality between the United States and the United Kingdom, where PSA screening was not widely adopted.

The essayists also note that although evidence indicates that breast cancer screening saves lives, 838 women, aged 50 to 70 years, must undergo screening for 6 years to avert 1 death. However, this 1 life saved generates "thousands of screens, hundreds of biopsies, and many cancers treated as if they were life-threatening when they were not," they write.

A critic of mammography recently told Medscape Oncology that such mammography facts are in stark contrast with what is most publicized about the screening, namely that "mammography saves lives."

While Dr. Brawley's comments have garnered great attention, another ACS official recently suggested to Medscape Oncology that public education about breast cancer screening is in need of improvement. "We all have to do a better job to best inform the public about the benefits and harms of screening mammography," said Bob Smith, PhD, director of cancer screening at the ACS.

Dr. Esserman believes the time is right to improve both patients' and clinicians' understanding of screening. "If you don't take a hard critical look, then you miss the opportunity to improve things," she said.

A Plan for Improved Screening

In their essay, the authors chart a new 4-point course for breast and prostate cancer screening that will "significantly reduce death and morbidity" from the cancers.

First, more powerful markers that identify and differentiate cancers with significant risk from those with minimal risk are needed.

Second, the treatment burden for minimal-risk disease must be reduced. Methods currently exist to identify low- and high-risk cancers in both the breast and prostate, they emphasize. For instance, in prostate cancer, low-volume lesions with low Gleason scores have a low-risk for death. Minimal-risk disease should not be called cancer; it should be called indolent lesions of epithelial origin (IDLE), they say.

Third, improved tools to support informed decisions are needed. "Information about risks of screening and biopsy should be shared with patients before screening," they write. Currently, an estimated one third of PSA tests take place without even the most basic doctor–patient discussion, as reported by Medscape Oncology.

Finally, a greater emphasis on prevention, including the use of proven cancer preventive agents, such as finasteride for preventing prostate cancer and tamoxifen and raloxifene for preventing breast cancer, is needed.

An estimated $20 billion is spent to screen for prostate and breast cancer in the United States. The essayists call for 10% to 20% of that amount to be invested in an effort to improve screening.

This article grew out of collaboration initiated within the National Cancer Institute's Early Detection Research Network and was supported by grants U01CA111234 and U01CA086402. The authors have disclosed no relevant financial relationships.

JAMA. 2009;302:1685-1692


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snhb
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Registered: 09/30/07
Posts: 83

    11/03/09 at 02:53 PM
Reply with quote#7

gina,

Thanks for the updated article.   I was praying that someone would call out that Dr. Brawley for his statement. 

 The only part of the message that I was "happy"(not really) about was that the idiot male doctor saying it was at least including prostate cancer into his idiotic statement.  

  Listen when it comes to the American Cancer Society, I cannot ever be unbiased about anything they say, because I feel that they lull women into a false sense of security. The ACS to this day keeps publicisizing that as long as you get mammo's and sono's done religiously and they indicate no cancer is present you've had done all that you can to make sure that a lump you may be feeling is not cancerous. I mean now, in 2009, they mention that biopsy is the only true diagnostic tool, but back in the 90's and like in 2001, when my "cyst" (Stage IIIA) bc was finally biopsied, the ACS really did not stress the fact that ONLY BIOPSY could diagnose cancer!!  

I figured that it was Dr.Laura Esserman was the one you had spoken with since you mentioned it was the head doctor of that other study.

I'm also glad to hear that it will be part of NSBCF's mission to get the word out regarding better and more extensive screening and diagnostic method's when it comes to BC.
 
 
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